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国开电大专科《商务英语2》机考题库第四大题阅读理解判断题BolBusinessEthicsNowadaysmoreandmoreattentionisbeingpaidto6CBusinessEthics”.ButwhatdoesitmeanWhatistheimportanceofethicsinbusinessBusinessethicsisnotaboutpersonalitythoughagoodpersonalityisvaluable.Ethicsistheprimaryelementandprerequisiteforasuccessfulbusiness.Nomatterwhatyoudoyoushouldthinkofbusinessasamatterofintegrity.NowadaystheslipinethicsandtheabsenceofsocialresponsibilityespeciallyintegrityhaveledtoacrisisinbusinessseriouslyinfluencingsocialdevelopmentEventsresultingfromalossoftrustarebeingseennowandthenandtheyaffectsocietyinmanyunfortunateways.Mostpeopleknowtheimportanceofbusinessethicsbutstillsomepeopledon*thonorthem.Weoftenhearmediareportsonproblemsinbusinesssuchasaddingharmfulmaterialstoproducts.Thesebehaviorscausemuchdamagetoconsumerswhospendmoneybutdonotgetqualitygoodsespeciallywhenthesecommoditiesdogreatharmtotheirhealth.ltisdifficultforpeopletoforgetthecaseinwhichsomechildrenconsumedunsafemilkpowderproducedbyafewimmoralbusinessesandtheirhealthsufferedseriousdamageasaresult.Peoplecantbearthiskindofbehaviorandthebusinessesresponsiblemustbecloseddownandtherelatedpersonnelbepunished..Lackofbusinessethicshasseriouslyinfluencedsocialdevelopment.［答案］T.Businessistobetreatedwithsocialresponsibilityandintegrity.［答案］T.Peoplewhodonfthonorbusinessethicsarelikelytomakeaprofit.［答案］F.Peoplecaneasilyforgetthosebadbehaviorsbybadbusinesses.［答案］F.Recentlypeoplearepayinglessattentiontoprofessionalethicsthebusinessworld.［答案］FOnlineShoppingDanielisinterestedinKevin*snewmobilephonewhichhe!sboughtontheIntermet.TheabovechartshowsindividualincometaxinChina.Thetaxfreethresholdis
3.500RMBpermonth.Thetaxratesaredividedinto7brackets.Thelowestrateis3%forincomebetween3501and5000whilethehighestrateis45%forincomeover
80000.Thereforethehigherourincomeisthemoretaxweshouldpay.Taxwhichcanbeusedinpublicservicessuchaseducationroadconstructionpublichealthandsoonisveryimportanttoourcountry.Asweallknowtaxmakesupagreatpartofourcountrysrevenueandthedevelopmentofourcountrydependsonit.Fromwhathasbeendiscussedabovewecanseethatitiseveryoneslegaldutytopaytaxbecausetaxescontributetothecountryandcreatebenefitsforeveryone.Thosewhotrytoevadetaxationaresuretobepunished.Inshortpayingtaxisourresponsibilitytosociety.DECIDEIFEACHOFTHEFOLLOWINGSTATEMENTSISTRUETORFALSEF.l.Thepurposeofthepassageistohelppeopleknowthetipshowtopaylesstax.［答案］F
2.Accordingtothechartifaperson*smonthlyis3600yuanhe/shedoesntneedtopaytax•［答案］F.Howmuchincometaxapersonpayseachmonthdependsonhowmuchhis/herincomeis.［答案］T.Theunderlinedwordevadeinthelastparagraphmeansincrease.［答案］F.Personalincometaxesareincludedinagovernmenfsrevenue.［答案］T供参考国开大《商务英语4》自测试题及答案
1、behalfofVancouverCSIntiTradeCorp.Iampleasedtoinviteyouandyourcolleaguestovisitus.［答案］On
2、thesituationmaybemakesurethatyoudontleaveyourcustomerwithanunansweredquestion.［答案］Whatever
3、hasgoodreputationwillsoonerorlaterbesuccessfulinhisbusiness.［答案］Whoever
4、youhaveajobyoumaybeinthemarketforanotherone.［答案］Evenif
5、—IexpecttodepartforFrankfurtonSundaySeptember1stanytimeafter1300pm.［答案］Whendoyouplantoleave
6、—Surenoproblem.FirstgoseeCindyandtellherwhereyouregoingandwhen.［答案］Canyoufillmein
7、一Yesbusinessclass.［答案］Willyouflybusinessclass
8、butIstillhavethefeelingthatifsnotsafeenough.—Icouldnlagreemore.ThafswhyIonlydostreetshopping.［答案］Payingonlineismuchunsafethanbefore
9、Atthesametimethenegotiatorkeepsthingssecretwouldlimithis/herabilitytonegotiate.［答案］that
10、AretheProjectManagerslinkingupOK—Theyseemtobeyes..［答案］Theresbeenagoodatmosphereatthefirstmanagementmeetings11Anon-linevirtualsupermarkettherealsupermarketwhichmakesitfeelsoreal.［答案］simulates
12、Arethereanydisadvantagestoshoppingonline_.ButIthinkthisproblemwillbesolvedsoon.［答案］Ittakessometimeforthestuffyoubuyonlinetoarrive
13、Althoughhehassoughttofindapeacefulheisfacingmorepressurefromhisbusinessrivals.［答案］solution
14、Amongthecritiqueswereallegationssomefranchiseusesitspoliticalinfluencetoincreaseitsprofits.［答案］that
15、BettywellhaveabuffetpartynextSaturday.Willyoujoinus—Susan.Thankyou!［答案］Idloveto16Betterunderstandingofteamworkcanmakeyouamoreeffectiveemployeeandgiveyouanextrainyourcorporateoffice.［答案］edge
17、ButJerryhaveyoureallythoughtthisYouwouldessentiallybegivingupthecompanythatyourgreat-grandfatherbuilt.［答案］through
18、ButthenwellhavetoacceptaBoardofDirectorschosenbyourstockholders.Wouldnlthatlimitusinmanyways—CertainlyButifyouconsiderthemassivecapitalinvestmentthatwellreceiveyoullunderstandthatthiscouldtakeourcompany.［答案］frombeingamedium-tierfirmtobeingoneofthebigplayers19CanyoufillmeIneedsomedetailedinformation.［答案］in
20、Canyoutelluswhyyouthinkthismakesgoodbusinesstoyou［答案］sense
21、Canyoutelluswhyyouthinkthismakesgoodbusinesssensetoyou—Wevebeendoingquitewellonourownandwecouldprobablysurvivelikethisforquiteafewmoreyearstocomebutifwereallywanttotakeittothenextlevel［答案］wearegoingtohavetoconsiderfindingmoreinvestors
22、Customersoftenremaintoabusinessthathasexcellentserviceeveniftheirpricesarehigh.［答案］loyal
23、Customerswontfindstoreclerkssittingaround.［答案］watchingTVorplayingcards
24、CouldyoubesokindastoturndownthatrocknrollImpreparingfortomorrowsmeetingreport.［答案］Sure.Sorrytodisturbyou25Cooperatingissimplyworkingtogetherteammatesthegoodoftheteam.［答案］as.・・for26Currentarethosedebtsthatmustbepaidwithintheyear.［答案］liabilities
27、ChineseshoppersspentbillionsonlineyesterdayastheytookadvantagediscountsofferedonSinglesDayNovember
11.［答案］of28Didyougetthefinancialrecordsshapeforyourauditnextmonth［答案］into
29、Didyougetyourfinancialrecordsintoshapeforyourauditnextmonth—Keepingastrictaccountofallourincomingandoutgoingisnotaneasytask.［答案］Imstillworkingonironingoutafewproblems30Eventhoughhesoutofcollegeandstillabitgreenheisagreatcoworker.［答案］fresh31Foralimitedcompanythiswillincludethemoneyissuingsharesandisknown［答案］raisedby
32、Howwouldyouliketogo［答案］IdliketoflytoFrankfurtforastayoftwodays33Howdoyoucalculatethefeeifweaskyoutomovetheofficefurniture［答案］Thecostdependsonthefloortomovetothedistancebetweentwoplacesandtheamountofthefurnituretomove34HowwasyourtriptoLondonJane［答案］Ohwonderfulindeed
35、Howmuchofaproblemmeetingthebudget［答案］Wellitseemsthatweunderestimatedthecosts
36、HelloisthatSailMovingCompany一［答案］YesthisisJackspeaking.Thanksforcalling.Whatcanwedoforyou
37、HellothisisLucasBowen.Tdliketoordersomemachines._.Whendoyouneedthem［答案］Noproblem
38、Haveyouevertriedshoppingonline—Nonever.especiallyforclothesandshoes.［答案］IprefertoactuallyseeandtouchwhatTmbuyingbeforeIpayforit
39、Haveyouevertriedshoppingonline—Nonever.especiallyforclothesandshoes.［答案］IprefertoactuallyseeandtouchwhatTmbuyingbeforeIpayforit
40、Hisideasarelinkedtothetheorymarketsareefficientwhichmeansmarketactorstakingallavailableinformationtocreatethecorrectpriceforthingsatanygiventime.［答案］that41HismethodsupportsMrShillersfindingsandhaseffortstopredictpricesinthefinancialindustry.［答案］influencedDaniekHiKevin.Youveboughtanewmobilephonehaven*tyouWheredidyoubuyitKevin:Oh.yes.Iordereditonlinethreedaysagoanditarrivedyesterday.Havealookplease.Daniekltlookswonderful!ActuallyJhavebeenthinkingaboutonlineshoppingforalongtimeButasyouknowImnotquitefamiliarwithhowtodoitand...Kevin:ItsapieceofcakelFllshowyouhowtodoit.Firstofallyoushouldfindagoode-commercesite.Daniel;SuchasKevin:SuchasAmazon.comEbay.cometc.whicharefamousworldwide.InChinaTaobaoisthemostpopularone.DaniekAndthenKevin:Thentypethenameofyourdesiredproductinthesearchboxorselectthecategoryoftheproductyouwouldlike.Thencomparethepricesfeaturesandshippingconveniencesofferedfromseveralsites.Ifyouhaveanyquestionyoucanaskthesellers.Nextaddtheitemstoyourshoppingcartandplacetheorder.Aftercompletingelectronicpaymentyoujustwaitforthedeliveryogoodsasrequested.DaniekUhJthinkitistime-consuming.Kevin:Isomewhatagreewithyoubutnotcompletely.Asyouknowthereissomuchtochoosefromandittakestimetomakecomparisons.Howeveronlineshopsgiveustheopportunitytoshop24/7anditsveryconvenientforyou.Daniel:Great!Maybefromnowon!shouldtrytobuygoodsonlineKevin:WhynotGoahead..Danielhasbeenshoppingonlineforalongtime.［答案］F.Amazon.comEbayandTaobaoareallfamouse-commercesitesallovertheworld.［答案］F.Youcancomparethepricesfeaturesandshippingconveniencesofferedfromseveralsitesifshoppingonline.［答案］T.Thereissomuchtochoosefromonlineshopssoitcostsourtimetomakecomparisons.1答案」T
25.Kevinbelievesonlineshoppingoffersusmoreconvenience.［答案］TDearSirorMadamWehavereceivedanorderforUS$3200000worthofgoodsfromDeltaCo.Ltd.1258HustenAvenueNewYorkU.S.A.whohasgivenusyourbankasareference.CouldyoupleaseconfirmthattheyhavesufficientfundstocoverthisamountandthattheyhaveareliablecreditratingWewouldbemostgratefulforyourassistanceandanyadviceyougiveuswillbekeptstrictlyconfidential.Astampedandaddressedenvelopehasbeenincludedforyourreply.Thankyouinadvance.SincerelyyoursJohnTaylor.JohnTaylorscompanyhasreceivedUS$3200000worthofgoodsfromDeltaCo.Ltd.［答案］F.Theletteriswrittentoareferencebank.［答案］T.JohnTaylorwantstoknowifDeltaCo.Ltd.istrustworthyasacorporatepartner.［答案］T.Theadvicethatthebankgiveswontbekeptinconfidence•［答案］F.JohnTaylofscompanyhaspaidforthebanksreply.［答案］FPRINCIPLESOFMARKETINGMarketingistheparofyourbusinesswheremoneyismade.Inordertosucceedinbusinesthefollowingtwoprinciplesofmarketingshouldbekeptinmind.Firstcustomersarethemainstayofanybusiness.Attractingcustomerstoabusinessmakesthedifferencebetweensucceedingandfailing.Thereforethebusinessneedstodirectallactivitiestowardssatisfyingthecustomers1needs.Ifcustomersaresatisfiedthereisachancethattheywillberetainedforalongtimeandpossiblypermanently.Undoubtedlytheyarelikelytotalktootherpotentialcustomers.Anotherprincipleforabusinessisthatprofitablesalesvolumeismoreimportantthanmaximumsalesvolume.Theprofitablesalesvolumeisthevolumeofsalesthatactuallywillearnabusinessthemostprofit.Andthemaximumsalesvolumesimplyreferstothebiggestsumofretailsales.Sincetheaimofmostbusinessesistomakeasmuchprofitaspossiblebusinessesvalueprofitsmorethanthevolumeofsales.Alargevolumeofsalesmayresultinalowprofitmarginthereforeitisimportantformarketerstofocusontheirprofitablesalesvolume.DECIDEIFEACHOFTHEFOLLOWINGSTATEMENTISTRUETORFALSEF.l.Inordertosucceedinbusinessthreeprinciplesofmarketingshouldbekeptinmind.［答案］F.Ifcustomersaresatisfiedtheywillbelikelytoencouragemorepeopletobuytheproductsorservices.［答案］T.Theprofitablesalesvolumeisthevolumeofsalesthatwillbringabusinessprofit.［答案］T.Themaximumsalesvolumereferstothebiggestsumofretailsales.［答案］T.Profitablesalesvolumeisasimportantasthemaximumsalesvolume.［答案］FBusinessEthicsNowadaysmoreandmoreattentionisbeingpaidtonBusinessEthics*ButwhatdoesitmeanWhatistheimportanceofethicsinbusinessBusinessethicsisnotaboutpersonalitythoughagoodpersonalityisvaluable.Ethicsistheprimaryelementandprerequisiteforasuccessfulbusiness.Nomatterwhatyoudoyoushouldthinkofbusinessasamatterofintegrity.NowadaystheslipinethicsandtheabsenceofsocialresponsibilityespeciallyintegrityhaveledtoacrisisinbusinessseriouslyinfluencingsocialdevelopmentEventsresultingfromalossoftrustarebeingseennowandthenandtheyaffectsocietyinmanyunfortunateways.Mostpeopleknowtheimportanceofbusinessethicsbutstillsomepeopledonthonorthem.Weoftenhearmediareportsonproblemsinbusinesssuchasaddingharmfulmaterialstoproducts.Thesebehaviorscausemuchdamagetoconsumerswhospendmoneybutdonotgetqualitygoodsespeciallywhenthesecommoditiesdogreatharmtotheirhealth.ltisdifficultforpeopletoforgetthecaseinwhichsomechildrenconsumedunsafemilkpowderproducedbyafewimmoralbusinessesandtheirhealthsufferedseriousdamageasaresult.Peoplecan!tbearthiskindofbehaviorandthebusinessesresponsiblemustbecloseddownandtherelatedpersonnelbepunished..Lackofbusinessethicshasseriouslyinfluencedsocialdevelopment.［答案］T.Businessistobetreatedwithsocialresponsibilityandintegrity.［答案］T.Peoplewhodonthonorbusinessethicsarelikelytomakeapro行t.［答案］F.Peoplecaneasilyforgetthosebadbehaviorsbybadbusinesses.［答案］F.Recentlypeoplearepayinglessattentiontoprofessionalethicsthebusinessworld.［答案］FOnlineShoppingDanielisinterestedinKevinsnewmobilephonewhichhesboughtontheInternet.Daniel:HiKevin.You*veboughtanewmobilephonehaventyouWheredidyoubuyitKevin:Oh.yes.Iordereditonlinethreedaysagoanditarrivedyesterday.Havealookplease.Daniekltlookswonderful!ActuallyJhavebeenthinkingaboutonlineshoppingforalongtimeButasyouknowImnotquitefamiliarwithhowtodoitand...Kevin:Itsapieceofcake!Filshowyouhowtodoit.Firstofallyoushouldfindagoode-commercesite.Daniel;SuchasKevin:SuchasAmazon.comEbay.cometc.whicharefamousworldwide.InChinaTaobaoisthemostpopularone.Daniel:AndthenKevin:Thentypethenameofyourdesiredproductinthesearchboxorselectthecategoryoftheproductyouwouldlike.Thencomparethepricesfeaturesandshippingconveniencesofferedfromseveralsites.Ifyouhaveanyquestionyoucanaskthesellers.Nextaddtheitemstoyourshoppingcartandplacetheorder.Aftercompletingelectronicpaymentyoujustwaitforthedeliveryogoodsasrequested.DaniekUhJthinkitistime-consuming.Kevin:Isomewhatagreewithyoubutnotcompletely.Asyouknowthereissomuchtochoosefromandittakestimetomakecomparisons.Howeveronlineshopsgiveustheopportunitytoshop24/7anditsveryconvenientforyou.Daniel:Great!MaybefromnowonIshouldtrytobuygoodsonlineKevin:WhynotGoahead..Danielhasbeenshoppingonlineforalongtime.［答案］F.Amazon.comEbayandTaobaoareallfamouse-commercesitesallovertheworld.［答案］F.Youcancomparethepricesfeaturesandshippingconveniencesofferedfromseveralsitesifshoppingonline.［答案］T.Thereissomuchtochoosefromonlineshopssoitcostsourtimetomakecomparisons.［答案］T
25.Kevinbelievesonlineshoppingoffersusmoreconvenience.［答案］TPersonalIncomeTaxRateTheabovechartshowsindividualincometaxinChina.Thetaxfreethresholdis3500RMBpermonth.Thetaxratesaredividedinto7brackets.Thelowestrateis3%forincomebetween3501and5000whilethehighestrateis45%forincomeover
80000.Thereforethehigherourincomeisthemoretaxweshouldpay.Taxwhichcanbeusedinpublicservicessuchaseducationroadconstructionpublichealthandsoonisveryimportanttoourcountry.Asweallknowtaxmakesupagreatpartofourcountry*srevenueandthedevelopmentofourcountrydependsonit.Fromwhathasbeendiscussedabovewecanseethatitiseveryoneslegaldutytopaytaxbecausetaxescontributetothecountryandcreatebenefitsforeveryone.Thosewhotrytoevadetaxationaresuretobepunished.Inshortpayingtaxisourresponsibilitytosociety.DECIDEIFEACHOFTHEFOLLOWINGSTATEMENTSISTRUETORFALSEF.l.Thepurposeofthepassageistohelppeopleknowthetipshowtopaylesstax.［答案］F
2.Accordingtothechartifapersonsmonthlyis3600yuanhe/shedoesntneedtopaytax.［答案］F
3.Howmuchincometaxapersonpayseachmonthdependsonhowmuchhis/herincomeis.［答案］T
4.Theunderlinedwordevadeinthelastparagraphmeansincrease.［答案］F
5.Personalincometaxesareincludedinagovernmentsrevenue.［答案］TPRINCIPLESOFMARKETINGMarketingisthepartofyourbusinesswheremoneyismade.Inordertosucceedinbusinessthefollowingtwoprinciplesofmarketingshouldbekeptinmind.Firstcustomersarethemainstayofanybusiness.Attractingcustomerstoabusinessmakesthedifferencebetweensucceedingandfailing.Thereforethebusinessneedstodirectallactivitiestowardssatisfyingthecustomers1needs.Ifcustomersaresatisfiedthereisachancethattheywillberetainedforalongtimeandpossiblypermanently.Undoubtedlytheyarelikelytotalktootherpotentialcustomers.Anotherprincipleforabusinessisthatprofitablesalesvolumeismoreimportantthanmaximumsalesvolume.Theprofitablesalesvolumeisthevolumeofsalesthatactuallywillearnabusinessthemostprofit.Andthemaximumsalesvolumesimplyreferstothebiggestsumofretailsales.Sincetheaimofmostbusinessesistomakeasmuchprofitaspossiblebusinessesvalueprofitsmorethanthevolumeofsales.Alargevolumeofsalesmayresultinalowprofitmarginthereforeitisimportantformarketerstofocusontheirprofitablesalesvolume.DECIDEIFEACHOFTHEFOLLOWINGSTATEMENTISTRUETORFALSEF.l.Inordertosucceedinbusinessthreeprinciplesofmarketingshouldbekeptinmind.［答案］F.Ifcustanersaresatisfiedtheywillbelikelytoencouragemorepeopletobuytheproductsorservices.［答案］T.Theprofitablesalesvolumeisthevolumeofsalesthatwillbringabusinessprofit.［答案］T
4.Themaximumsalesvolumereferstothebiggestsumofretailsales•［答案］T.Profitablesalesvolumeisasimportantasthemaximumsalesvolume.［答案］FProductadvertisingisanimporantpartofmarketingItaimsatincreasingsalesbymakingaproduetorserviceknowntoawideraudienceandbyemphasizingitspositivequalities.Acompanycanadvertiseinvariouswaysdependingonhowmuchitwishestospend.TherearedifferentmediaforadvertisingincludingtelevisionradionewspapersmagazinestheInternetanddirectmail.Thedesignandorganizationofadvertisingcampaignsisusuallythejobofanadvertisingagency.Agoodadvertisingprogramtellspotentialcustomerswhytheyneedtheproducthowitisusedandthebenefitsderivedfromitsuse.Asuccessfulprogramalsotellstheconsumerhowtheproductisbetterthansimilarofferingsbycompetitors.Corporateadvertisingisnotdirectlyconcernedwithincreasingthesalesofaparticularproduetorservicebutmorewiththebrandimageandreputationacompanywantstopresenttothegeneralpublicorwithinanindustry.Corporateadvertisingcomesinthreedifferenttypes:imageadvertisingopinionadvertisingandinvestmentadvertising.Imageadvertisingattemptstopromotetheimportanceofacompany.Opinionadvertisingpresentstheimpressionofdoingapublicservicebyaddressingtheimportanceofacompany.Investmentadvertisingisdesignedtoattractpotentialinvestors.
21.Generallyanadvertisingagencyisresponsiblefordesigningandorganizingaproductsadvertisement.［答案］Tltisnotnecessarytoconsiderthebudgetofanadvertisementinchoosingamediaforadvertising.［答案］F.Thereareonlythreetypesofmediausedinadvertising.［答案］F.Productadvertisingisdifferentfromcorporateadvertising.［答案］T.Thispassageismainlyaboutthehistoryofadvertising.［答案］FShippingAdviceAugust82016DearMr.AndersonIwouldliketoinformyouthatthefollowingconsignmenthasbeenshipped.Detailsoftheshipmentarebelow:Shipper:FarEastLogisticsCo.LtdRoom1205JINYUANTOWERNo.168JINSHUIROADQINGDAOTEL:0532-82732189FAX:0532-82732190Contactperson:Ms.LiHuahuaVessel/voyage:Pacific041PPortofloading:QINGDAODEP:August62016Portofdischarge:SANFRANCISCOETA:August282016Finaldestination:SEATTLEUSANo.ofpackagescontainers:1000CTNSlinedwithfoamedplasticin1x40*STDCTNRWeightKilos:
3214.0KGSContainerNo.:CE500001SealNo.:ST2111111P.O.No.:TD9990Item:AirconditionersHSU-12HQA/R2-DBQuantity:1000piecesWehaveenclosedthecommercialinvoicecopyofB/Lpackinglistandexportpermitforyourpreparationforpaymentandcollectionofgoods.YourssincerelyLinHanxueMsLogisticsOfficer.TheletteristoinformMr.Andersonthathisconsignmenthasbeenshipped.［答案］T.TheshipperoftheconsignmentisLiHuahua.［答案］F.ThefinaldestinationoftheconsignmentisSanFrancisco.［答案］F.TheitemsinthecontainerareairconditionersandTVsets.［答案］F.ThecommercialinvoicecopyofB/Lpackinglistandexportpermitareenclosedforpreparationforpaymentandcollectionofgoods.［答案］TTolPersonalIncomeTaxRatePersonalIncomeTaxRatemonthlyValidfromSept.12011bracketgradingtaxrate%TRsimplecoefficientSC1lessthan
15003021.500-
4.5001010534500-90002055549000-35000251005535000-55000302755655000-
80.0003555057Over800004513505Note:Tax=income-3500*TR-SCPersonalIncomeTaxRatemonthlyValidfromSept.12011bracketgradingtaxrate%TRsimplecoefficientSC1lessthan15003021500-
4.5001010534500-90002055549000-35000251005535000-55000302755655000-800003555057Over800004513505Note:Tax=income-3500*TR-SC。
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