Process Report1-6范文

Process Report1Analysis of the BusinessThecurrent stateof thebusinessWith thedevelopment ofnational economyand theimprovement ofpeoples livingstandard,more and more peoplebegin toseek ahousehold environmentwhich isincomfortable,peace andenvironmentally-friendly.The curtainis apart of the homedecoration.It hasmany functions,such asprotecting thefurniture from the sunlight,protecting therooms fromthe noise,adjusting thelight andthe indoortemperature.At thesametime,it can be anadornment whichcan decoratepeoples rooms.In addition,it canbeused fordecoration of the high-grade villas,apartments,hotels,office buildingsand soon.With thedevelopment ofreal estate,I thinkit is a promisingway toearn moneyfor methatopens adecoration storein thecenter of the city.In myopinion,opening adecoration storeisapotential business.I choosethe HuatingStreet,which isin theideal locationof the new decoration store.Current businessanalysisNow themain businessof the creation space decoration storeis tosell variouscurtains.Compared withother stores,the productsare notonly fullof creativity,but alsosuperior inquality.The creation space decoration store musthave anew look.We willtry thebest toperfectthe service,just likedesign thecurtains dependon theindoor styleof thecustomers.Apart fromthe service,the after-sale serviceswill bealso improvedto meetcustomers9requirement.Many peoplewill beinterested inour productsand chooseour productstodecorate theirlives.Thus the creation space”decoration store can enjoya highturnoverrate.Financial performanceBeforethe opening,we needa loanof RMB70,000for thepreparation.I willmakeinvestment byfamily andget loanfromtheIndustrial andCommercial Bankof Chinapartly.It isused forrental cost,decoration,equipment,and wages.Initial costs:Decoration

10.300Equipment7,500SUB-TOTAL17,800Recurrent costs:Rental35,000Operating budget14,000SUB-TOTAL49,000TOTAL COST66,800Process Report2Customer ProfileCustomercomplaints andrequestsIn order to win the trustof customers,we mustknow thereal needof them.To know themarket demandsthe clients9taste,we carriedout aquestionnaire surveyon thepresentcurtains market.The maincomplaints andsuggestion areas follows:——The quality of serviceis notgood incustomers impression.——The inferiorqualityof curtains.——Few typesofcurtainscanbechosen,there isno comparability.——Lack offacility insideof somecurtain decoration store.People cannot findany placetohave arest orchoose whatthey like.——The after-sale servicesare notvery good.Customer profilesThemajority of the potentialcustomers ofthe creation space“decoration storewill beyoungpeople inthe city.They include:——White-collar,who hopeto decorate their roomscomfortably.——The youngpeople whobuy the new house,they needsome creativedecorations toshowtheir character.——Young office workers,who arealso abig partofthecustomers.The customerin otherareas:——The hotels,they wantchoose appropriatecurtains todecorate theirdoors andwindowsto attractcustomers.——The apartments,people more andmorevalue theirinterior decoration.Process Report3Focus GroupsFocusgroupsTo geta cleareridea ofthe views and opinionof customers,four differentfocus groupswereorganized;the focus groups wereas follows:——10young officeworkers——5white-collars——5local residents——3graduatesIt wasfelt thateach ofthese categoriesof customermight havedifferent expectations,viewsandneeds.Thus separatefocusgroupswould bedesirable.Basic listsof questions were prepared,but thediscussions witheach focusgroup wereallowedto befree andopen.Questions——How oftendo youvisit decoration stores——What doyou thinkofthe decoration stores——What doyou thinkoftheprices ofthe decoration stores offer——Could youalways easilyfind thecurtains anddecorations youneed——What mostoften disappointsyou,when youcome toexisting decoration stores——In youropinion,what willbe theideal decoration store——What additionalservices wouldyou hopethat the creation spacedecoration storecouldofferThe responsesto thequestionswerepositive andconstructive forthe openinga creationspace“decorationstore.Process Report4SWOT AnalysisStrengths——The creationspace”decorationstoreprovides moredesign andinstallationespecially forthe youngofficeworkers.——We haveexcellent workteam toprovide patientservice inordertomeet thedifferentkinds ofcustomers.——The priceofthecreationspacedecorationstoreis competitiveso thatmost localresidentscan affordit.——The creationspace“decorationstoreprovides specialservice tosatisfy thecustomers9request.——The employeesmost haveprofessional trainingso thatwe canknowtherequirementsof the young intime.Weaknesses——Because oflack ofsome managementexperience,we willmeet withmany difficultiesinthe beginningof business.——Because oflimited money,the decorationstorecannot paymuch fortheadvertisement tolet thecustomers andlocal residentsto knowthecreationspace”decorationstorein further.——The storeshould beunique andcomfortable,so thatthedecorationwill costmoretime andmoney.Opportunities——There areseveral decorationstores,but theyare notsatisfactory.They cannot providetheproducts whichpeople want.——With thedevelopment ofeconomy,moreandmore youngpeople boughthouses withthedevelopment ofreal estate.——According torelevant statistic,theyoungpeople placegreat emphasison interiordecoration.They wantsomething iscreative,distinctive andconsiderate decorationsare inneeds.Threats——We haveto considerthe effectsoftheeconomic crisis.——We haveto competewith thetraditional decorationstores.——The profitperhaps notperfect duringthe firstoperation.Process ReportsActionPlanAction PlanItwill taketwo monthsto implementthe projectwhen ithas beenapproved.By theend ofWeek One——Began toraise funds.——Identify andnegotiate therental ofthe newpremises.——Sign thecontract touse it.By theend ofWeek Two——Design thelayout.——Look fora suitabledecoration corporation.By theend ofWeek Three——Sign thecontract withthe remodelingcompany todecoratethestore.——Order new equipment andfurniture.By theend ofWeek Four——Start decoratingthe shop.——Hire thenew employees.By theend ofWeek Five——Train thenew employees.——Publicize theopening ofthecreationspacedecorationstore.By theend ofWeek Six——Check andaccept theremodeling project.In WeekSeven——Clean thenew shop.——Get thenewequipmentdelivered andinstalled.——Install thenew furniture.By theend ofWeek Eight——Hold theopening ceremony.——Publicize theopening ofthecreationspace”decorationstore.Order newraisefunds Designlayoutfurniture andequipmentActivityFlow ChartWEEK4WEEK1WEEK2WEEK3Hire thenewemployeesHold theopeningWEEK5WEEK6WEEK7WEEK8Publicity Cleanthe newshopCheckand Publicizetheaccept theGet thenew openingof theTrainthenewremodeling equipmentcreationemployees projectdelivered andspace”installed decorationstoreceremonyInstallthe newfurnitureProcessReport6CostingCost BreakdownRentalcost:The newpremises wouldnot costRMB35,000more torent eachyear.Decoration:The purchaseof buildingmaterials andthe laborcosts forthenewdecorationstore wouldbe RMB10,

300.Labor costs2,500Flooring2,000Door andwindows2,000Ceiling1,500Paint800Lighting1,000GlueTools500Equipment:The costof equipmentinthecreationspace”decorationstorewould beRMB7,

500.Air Conditioners5,000Furniture1,500Armchairs1,000Budget:The annualincrease inthe operatingbudget wouldbe RMB14,

000.Wages10,000Equipment Maintenance1,000Consultants fees1,500Utilities1,500TOTAL COSTOF PROJECT。