共享经济在“互联网+”时代的可持续发展策略研究

共享经济在“互联网+”时代的可持续发展策略研究crowdsourcing logistics,and promoteseveryone asa courier.This is a goodmeans toeffectivelyreduce theoperating costsof thelogistics industry.

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2.3Good developmentmomentum of sharing economy enterprisesThe thrivingof the sharing economy has spawneda large number of sharing enterprises.Although theyhave not appeared for a long time,their developmentspeed is far fasterthanthat of traditional enterprisesof the same industry.In the early stage of development,Chinas sharedeconomic enterprisesmostly imitatedforeigncompanies,based onwhich,they graduallycarried outlocalized innovation.With theincreasinglyfierce marketcompetition and the maturity of thecompan/s development,theseenterprises havecombined thedomestic technology and humanitiesadvantages to acceleratethe processfrom imitation to innovationto internationalization.Today,some of Chinasshared enterprises have quicklyseized the market shareof traditional enterprises and evenachieved successin theinternational marketwith the advantages ofspeed,flexibility,lowcost,together with their uniquemodel of innovation.For example,the WiFiMaster Keyis adomesticmobile Internetenterprise thatrelies on its ownproducts toconduct bigdataresearch.Although itsestablishment timeis short,its usershave spreadin223countriesaround theworld.It hasevolved from the initialimitationto the developmenttrend ofglobalsharing enterprises,

3.Problems BotheringSharing Economy

3.1Imperfect social credit informationsystemThe sharing economy is an economicform witha highdegree ofcontractual spirit,and itsdevelopment is based on amature social credit system.From theperspective of thecharacteristics of the sharing economy,it isa typicalpeer-to-peer”economy.No matterthesupplier orthe userof resourcesisa large dispersedgroup.In thiscase,in orderto ensureasmooth tradingprocess,it is more urgentand importantto advanceand establish a maturesocial credit system.Due to the long-term impact of extensiveeconomic developmentonChinas economy,China has not yetformed amature credit system.According to the WorldValuesSurvey officialwebsite,the levelof integrityin Chinagains thelast spotamong thecountriessurveyed,with about87%of peoplein Chinado notbelieve instrangers at allAt the national level,due to the construction of Chinas credit systemstarted lateand manyotherreasons,the currentcredit systemisfarfrom perfect.There arefew laws andregulations forpersonal credit information management,and the lack oflaws and regulationsalso affectsthe establishmentof relevantpunishment mechanisms,unable to form a stronglegal deterrent.Additionally,credit supervisionregulations forcitizens andenterprises havenotbeen established.Each placehas its own setof standards,and there is nostandard in themarket that can uniformlymanage allobjects,so that it isprone to unfair competitionandinfringe on the legalrights ofresidents,and leadto abad impressionon thepublic creditsystem,which has greatly hinderedthe efficiencyand progress of aunified credit system.The creditculture andcredit atmospherein the society areinsufficient.Despite thecontinuous improvement ofpeoples consumptionlevel,the problemof dishonestystill exists.Many members of societyhave weakcredit awarenessand shallowcontract spirit,whichleads tofrequent dishonestyin the market.Some sharing economic practitionersor sharingenterpriseswill drillthrough loopholesin laws and regulationsand deliberatelybreak the law.Taking shared bicycles forinstance,some usersmaliciously destroyor hidebicycles,andillegally parkor cyclebicycles.According to the dataof theChina EnterpriseConfederation,the annualeconomic losscaused bythe lackof integrityis more than500billion yuan.

3.2Lack ofsufficient laws and supervisionFormulatedearly,Chinas currenteconomic andsocial managementsystem and related lawsarestill based on the traditional industrialeconomy and industrialized large-scale production.While the Internet-based sharing economy iscross-regional andcross-industry,so thecurrentsocial managementsystem and related lawshave beendifficult to meet the needs in〃the development of the sharing economyunder the Internet+era in China.With a largenumber of regulatory blindspots andgray areas,it lackstargeted laws and regulations torestrict them.According tothe existingregulations,most of the sharing economic enterprisesare suspectedofviolation,facing administrativepunishments and even stoppingat anytime.Outdatedlaws and regulations havebeen unableto promotehealthy andorderly operationof themarketthrough reasonablesupervision,which hasbecome ahindrance tomarket innovation.In addition,the lackof supervision and thelow barriersto entryfor third-party platformshavemade someplatforms lessstringentfor the users qualificationreview.There arecertain securitybreaches in the transaction.When theconsumers interestsare violated,the protectionprovided bythe partiesis lacking.The sharing platform usuallyfails toprovide protectionfor therisk accidentsthat usersencounterduring theservice process.This is not onlydifficult to guide andregulate thebehavior of both the sharing economy providerand theuser,but alsoleads tounpredictableconsequences.The derivativeproblems thataccompany the sharing economyare alsoendless.For example,the existing laws haventmade clearregulations on the problems of social security,pension,taxation of the sharingindustry practitioners,so it is impossiblefor laws to continueto playaneffective regulatoryguidance role,which caneasily leadtounfaircompetition,tax evasion,labor-management conflicts,evasion of social securityand manyother socialloopholes thatwilldo harmto socialstability.As a new businessmodel,sharing economyposes new challenges toexistinglawsandregulations.Regulators need to improve the regulatoryapproach,and quicklyresearch anddevelopa betterlegal systemthatcanadapt tothe sharing economy.

3.3Conflict with the traditional economyNew and old thingswill inevitablyconfront eachother.Old thingswill alwaysresist theemergenceof newthings.In the industry wherethe sharing economy isgradually infiltrated,traditional enterprisesand emergingones arelikely toform fiercecompetition in terms ofgoods,technology,services and development models.As anew economic developmentmodel,the sharing economy not only opensup newmarkets for the supply side,but alsoprovidesa relativelylarge choicespace for the demand side.However,in the Internet+era,the sharing economy growsrapidly.Due tothe lackof clearregulatorypolicies,some sharingeconomies have to certain extent circumventedmany socialsecurityand taxobligations thatshould beundertaken toreduce theiroperating costs.Therefore,it willcompress the profits of traditional industries,make traditionalenterprisesface the pressure oftransformation,andeventhreaten theirsurvival.While bringingaboutcompetition tothe traditional economy,it has also causedserious economicshocks totraditional economic practitioners,having triggereda seriesof socialproblems.Take the most popularsharedbicyclesand carsas anexample,their emergencehas greatlyeasedthe trafficpressure andbrought greatconvenience topeoples travel.However,relatively traditionaltaxi companieswill be affected inmany aspects.Instead ofchoosing totake ataxi,more peopleopt toconsume through the Internetplatform,resulting ina sharpdecline in the profitof traditionaltaxi drivers,which has been stronglyresistedby traditionaltaxi drivers.The collectivestrike incidentof taxidrivers in the societyclearlyreflects theindustry conflictbehind the development of the sharing economy.

3.4Difficulty inmaking longterm profitsIt is difficultto maintain the usersstickiness in the sharing economy,which makesit difficultto make aprofit.Certain userstickiness isan importantcondition for the shared economy toachievesustained profitability.How tomaintain userstickiness isa keyproblem to be solvedin the sharing economy toachieve profitability.The commonoperation modeinthe sharing economy is that,intheearly developmentstage,in orderto obtainusers andcultivate userhabits,enterprises oftenissue alarge amount ofsubsidies tothe market,and thengradually reducethem.However,as subsidiesdecrease,the number of usershas graduallydeclined.Take thespecial carfor example.In theearly stageof the development of the sharedcar,thedrivers andconsumers canreceive hugesubsidies.Therefore,based ontheprofit-orientedmentality,naturally,alargenumber of audiences willtry anduse thismodel.As aresult,Didi and other car-sharing platformscan quicklyoccupy themarket,achieve explosivegrowthand becomethe leaderof the sharing economy inthe Internet+environment.Thesesubsidies arederived from the constantcapital injectionand marketfinancing of the parentcompany.Moreover,many peoplerent carsand becomedrivers ofspecial carsfor thepurposeof obtainingsubsidies,which deviatesfrom the original intentionof the sharingeconomy.If thesubsidy weakens,despite userloss,many cardrivers whobecome dissatisfiedwith theincomeand workwill finallychoose toleave becausethe priceof thespecial caris lowerthanthat of the taxi.Although thismarketing modelhelps topromote theoccupation of themarket,it canonly betemporary,not sustainable.Once thesubsidy isstopped,theoriginalbusinessincrement willfall down,and theenterprise will be struggling.The questionof howto makesustainableprofits afterstopping subsidiesneeds tobe resolved.At present,sharing economyenterprises havesimilar profitabilityapproaches,including leasefees,deposit repatriation,and derivativeservices etc.Among them,rental incomeis themainsource.In theincreasingly competitivesharing economy,especially underthe continuousinfluence of pricewars,platform companieshave difficulty in maintaininga certainamount ofusers,and thenit isharder toobtain stablerental income.

3.5Lack oftechnical talentand obstructionof traditionalideasProfessional technical talents,and knowledgeaccumulation isvery importantinthe successof entrepreneurship.Many entrepreneurschoose tohire professionaland technicalpersonnelfrom othercountries,which willgreatly increase the cost of thebusiness.In addition,manyfamilies have astrongtraditional concept.They believethat peopleengaging inentrepreneurshipwill bearheavy socialpressures and the incomesource isunstable.Therefore,the support for childrensself-employment isnot enough,andeventhey arepreventedfrom startinga business,being persuadedto finda stablejob.This traditionalfamilyconcept has led tothelackof morehigh-quality and high-knowledge entrepreneursinthe development ofinnovationand entrepreneurship.

4.Sustainable DevelopmentStrategies ofSharingEconomyAs anew businessmodel,the sharing economy is the product of reform.While activelyenrichingthe economicform,it alsourgently needsnational lawsand regulationsto support,standardize and guide,which posesnewchallengesfor governments atall levels.In thecontextof massentrepreneurship and innovation,ontheone hand,we mustencourage andprotect the enthusiasmof the sharing economy.On the other hand,all sectorsof societyshouldtake theinitiative to improve theconstruction ofsocial creditsystem,legal andregulatory systems and supervision system,security systemof shared platforms as soon aspossible.At thesame time,we shouldencourage newandoldindustries to make commonprogressand letthe sharing economy achievesustainable development.

4.1Establishing andimproving thesocialcreditsystemCredit economy is,in fact,the essenceof the sharing economy.All transactionsare basedoncredit,and thehealthy development of themarket economyrequires a good creditsystem asasupport.

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1.1Improving relevantlawsand regulationsWe shouldimprove relevantlawsandregulations,so that there arelawstofollow.Adisciplinary mechanismfor dishonestyshould beestablished toincreasethecost ofuntrustworthiness and formsufficient legaldeterrence.

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1.2Developing anumber of credit evaluationagencies andcredit reportingagenciesThe government needsto encouragethe development of professionalcredit ratingagenciesand credit reporting agencies,giving thema goodmarket environment,providing usefulcredit information andreducing thecost ofcollecting information.The governmentcanactively cooperate with enterprisestoform a setofcreditsupervision systemsfor creditinvestigation,credit applicationand punishmentassoonas possibleso asto furtherimprovethe personalinformation registrationand inquirysystem,improve individualcredit files,andregulate personal credit througha combinationof rewardand punishmentmechanisms.Forexample,ID cardreal-name authentication,binding mobilephone numberand bankcardscan helpthe networksharingplatformto improve the authenticityof theinformation ofbothparties.The platformcan alsoestablishacredit blacklist“system,giving priority to userswithhigher credit ratings andrestricting orpenalizing userswith lowercreditratings.This waycanalso reverselyprotectthebenefits of the platform.In thefield oftransportation,Didi hastakenthe leadin launchinga usercredit managementsystem inmore than100cities acrossthe country.Each userhasadedicated creditfile,and Didiwill giveprioritytodrivers withgoodcredit history.Besides,it isessential topromote thecooperation betweensharedenterprises andcreditreportingagencies,combine personalcreditinformationsystems withbigdata,verify usercredits,and fullyinfiltrate creditinformation intoemployment,transportation,work,tourism,and shopping,and thenstrengthen themanagement andimprovementof usercredit files.For example,Sesame Credithas realizedinformationdocking and sharing with200sharing merchantsincluding Didi,Pig Short-term Rental,andMobike Bicycle.

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1.3Strengthening the publicity andeducationIt isof greatsignificance to strengthen thepublicity andeducation ofpersonalcredit,createa socialcredit atmosphere,improve thequality of the people,and makecredit acustomarynorm indaily lifeof thepeople.All membersof societyshould makejoint effortto create asocial creditenvironment ofhonesty,self-discipline,trustworthinessandmutual trust,anduse theform ofgovernment creditendorsement tocreate anideal creditenvironment forthewhole society,so thatcredit isincreasingly becomingan indispensablepart ofsocialdevelopment.The establishmentand improvementof thesocialcreditsystem canfundamentally alleviatemuchchaos inthe sharing economy.

4.2Improving lawsandregulations

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2.1Strengthening legalprotectionIts keyto breakingthe legislativethinking and supervision modeof the traditional economy,and create an open and inclusivemarket environmentthrough legislationaccording tothefeatures of sharing economy.As aproductof economic andtechnological changes,thesharing economy hasnoperfect legalsystem todeal withissues such as thedefinition ofrightsand interestparties.The governmentempowers the sharing economyto develop.Atthe same time,the governmentis alsoa defenderof consumerrights,so itshould strengthenlegalprotection,formulate lawsandregulationsrelated tothe development of the sharingeconomy,define thelegal scopeand operationalboundaries involved,so astoguide theindustry to develop ina positivedirection,maintainthenormal orderof themarket,andpromote thediversified development of the sharing economy.Government departmentscancarry outlegislative pilotsin certainplaces,conduct research and investigationonthe statusof post-legislative sharedeconomic development,adjust unsuitableor inappropriateparts,formacomplete setofregulatorysystems,and thenextend themto otherparts of thecountry.

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2.2Strengthening governmentand industryregulationIn additionto strengtheninglegislative supervision,we should also improvethe governmentssupervisionsystem.Government regulatoryauthorities shouldconform thetimes,establishan effectiveregulatory mechanism,and astrict accountabilitymechanism.They cannotresistthe development ofthe sharing economyin orderto protectindustries withvested interests,nor indulgesharing economyunder newnormal.Thegovernmentcan establisha specialsharingeconomic supervisiondepartmentto specificallystrengthen the supervisionandregulation ofthe sharing economyat allstages ofmarket operation,and promotethe implementationof accountabilitymechanismsand hierarchicalmanagement systems.In accordancewith thelaw,thecompany willbe responsiblefor violationsofthelaw,and at thesame time setup speciallawenforcement agenciesand reportingplatforms toachieve the supervision ofthe whole society.The industrycan establisha selfdisciplineassociation to improvetheaccess thresholdfor thesharing economy,screen outinferior enterprises,and imposeappropriate penaltieson illegalenterprises.Of course,thesupervisiondepartment shouldalso continuouslycarry outinvestigationandin-depth studyon howto establisha reasonableand effectivesupervisionprogram tograsp its own supervisionand treateveryone fairly.

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2.3Improving insurance systemThe supportinginsurancesystemofthe sharing economyis obviouslybackward and theunclear responsibilitymechanism isvery common.Some platformsdo notrequire eachpartyto buyinsurance inthe operationprocess tofacilitate transactionsor reducetransaction costs.Also,shared platforms,ascreditguarantees,do notprovide insurance,resulting ina lackofcorresponding safeguardswhen there isaproblem withthe transactionprocess.To solvethisproblem,the insurancesystem should be furtherimproved andstrictly enforcedto protecttheinterests of all partiesand toreduce consumerlosses.

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2.4Improving socialsecurity systemWeshould innovateand establisha socialsecurity systemthat issuitable fortheneeds ofshared economicdevelopment.The sharing economy providesan effectivepath forfreelancersto workflexibly,but ignoresthe problemof lackingsocialsecurity.Thegovernment and the sharing economyenterprisesmust coordinateand promotethe socialsecuritysystem forfreelancers.In addition,when establishing a basic system forsharingeconomic supervision,Chinese governmentshould fullydemonstrate,investigate,andunderstand the development characteristicsof sharedeconomic technologiesand businessmodels,break throughthe limitationsofthe traditional economic model,and innovateandestablish abasicsystemsuitable forthestatusquo of Chinas sharingeconomic supervision.

4.3Strengthening informationsecurity managementof sharedplatformsTherapid development ofthe sharingeconomic platform isbasedonmassive customerinformation,which involvestheusersusage habits,purchase preferences,commodity prices,payment information,etc.If informationof sharingplatform isimproperly controlled,lost,leaked ortheft etc.,the credibilityand credibilityofthe sharedplatformas wellas theinterestsoftheplatform userswillbegreatly undermined.Therefore,it isespecially importantto strengthen thesupervision ofinformation.

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3.1Establishing regulatoryand emergency-response mechanismsMulti-sectoral joint efforts should be madetoimprovethesupervisionof networksecurity andconfidentialdata,and establisha long-term preventivemonitoring systemby buildinganation-level networksecurity emergencyresponse mechanism.

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3.2Increasing technicalinvestmentThe technicaldepartment shouldincrease researchand developmentefforts,improve thenetworksecurity factor,develop computerand networksoftware andhardware coretechnologieswith independentintellectual propertyrights.They also havetostrengthen thesupervisionof importantdata byestablishingalong-term informationmanagementmonitoring system.Meanwhile,they cancooperate withuniversities andresearch institutionstostrengthen the researchanddevelopment ofencryption anddecryption technology,virusand anti-virus technologyandrelatedproduct technologies.Based onthe internationalcommonstandards,a nationalunified informationsecurity standardand evaluationsystemshould beestablished,so asto standardizetheresearchanddevelopment,production,salesand use of relatedproduct andtechnologies.

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3.3Strengthening education and legalguidanceIn terms of educationguidance,it isproposed toincorporate networkinformation securityknowledgelearning into thenationaleducation systemtostrengtheneducationand publicityof thewhole society,andguidenetizens toaccess the Internet,thus improvingnetworksecurity awareness,and accessingtheInternetaccording tolaw.Related departments shouldalso increasethe intensityof networkmonitoring anddeal withnetwork violationsinaccordance withthelawto cultivateagoodhabit ofsurfing theInternet ina civilizedand legalway,and controlthe illegalbehaviorofnetizens fromtwo aspects of moralnorms andlegalconstraints.Finally,we haveto furtherimprove Chinaslawsandregulations onnetwork informationsecurity,and establisha networksocial organizationmanagement industryassociation.Wealso haveto promptlyformulate andimprove Internetstandards andfurther strengthentheindustry self-discipline oftheInternet.

4.4Cooperating withtraditional industriesFor the conflictbetween sharing economy andtraditionaleconomy,it isnotawise choiceforboth sidesto boycott,and win-win cooperationisthebest situationfor bothsides.

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4.1Promoting the development oftraditional industriesWeshould activelyguidethe traditionaleconomyto seekitsowndevelopment withthe helpof sharing economy.As anew type ofeconomicform,the sharing economyis developingrapidly,and it will naturallybring certainimpacts andchallenges tothe traditionalindustry.Infact,currently,the sharingeconomic modelcannot completelyreplace the traditionaleconomic modelwhich stillaffects peopleslives.Most peoplestill havetomakea livingin thetraditionaleconomic model.It isvery possiblethat suchshocks willcause traditionaleconomicpractitioners toresist thesharingeconomy,which willundoubtedly hinderitsfurther development.Therefore,while thesharingeconomyisdeveloping,we mustalso promotethe developmentofthetraditionaleconomy.On theother hand,traditionalenterprisesshould explorethepossibility tocooperatewithsharingeconomyin anopenandinclusive manner,consciouslypromote their own transformation and upgradingto adapt tothenew situation,and cannotsneerat newthings.For example,theindustryof sharedbicycles hasemerged anumber ofsharedbicycle platformssuch asMobike andOfo.The entryofalargenumberof sharedbicyclecompanies unconsciouslyhelped therecovery ofthetraditionalbicycle industry,andpromoted theprogressofother industries.

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4.2Strengthening thecooperation of sharing andtraditional economyIn addition,thesharingeconomy and thetraditionaleconomic modelshould becombined.The traditionaleconomic modelis moremature thanthe shared economy,with manyexperiencesthatthelatter needsto learnfrom.In otherwords,the maturityand stabilityoftraditional economyand thehuge usergroup of sharingeconomy,combined withthe newideasbrought bytheInternet,will injectanewvitality intothemarkettoa certain extent,open upsales channelsand achievewinwin cooperation.For example,the hotelgiant,Marriott Group,regards itsspacesharing platformas oneof itssales channels.Cooperatingwith aspace-sharing company---LiquidSpace,Marriott leasesits spareconference roomstoentrepreneurs withthe helpoftheplatform,ultimately achievingmutual benefits.SuchcooperationAcknowledgementsFirst ofall,my sincere gratitude wouldgo tomy supervisor,Cui Guoqiang,for hisinstructiveadvice anduseful suggestionson mythesis.He haswalked methrough allthe stagesof thewritingof this thesis.Without hisconsistent andilluminating instruction,this thesiscould nothavereached itspresent form.Secondly,I wouldlike toextend mythanks tomy belovedfamily fortheir continuoussupportand encouragementfor meall throughthese years.I alsoowe mysinceregratitudeto myfriendsand myclassmates whogave metheir helpand timein listeningtomeand helpingmedeal withmy problemsduring therather difficultcourse ofthisthesis.Finally,I amdeeply indebtedto alltheothertutors andteachers inmy universitylife whoprovidedme directand indirecthelp.will helpthe twoeconomic modelstodeveloptogether,thereby improvingtransaction efficiency,

4.5Appropriately increasingsupport

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5.1Capital andpolicy supportfromthe governmentThe governmentand thesharingeconomyneed tobuild ascientific andsound communicationmechanism.In responsetotheconstruction ofthe sharedeconomicplatform,in additionto thecorrespondingpolicy support,the governmentdepartmentsshouldalso offerappropriate supportatthe levelof fundsand taxationin lightof specificsituations.In additiontothestrong supportfortax reductionand exemption,the newlycreated sharedinnovation platformshouldalsobeprovided strongfinancial supportand appropriateintroduction throughventure investmentsinorder toprovide strongsupportfor its development.For someprivate carsandpublictaxis thatjointhesharingeconomy platform,we mustgive appropriatetax reductionand support,and atthesametimeimprovetheconstructionofgreen dedicatedlanes forshared vehiclesto promotethecontinuousimprovementof sharedservice quality.In termsof system,the governmentshouldfocus onguiding commercialwebsites and the majorityof networkoperators tolegallyoperate businessin goodfaith,purifying thenetwork operationenvironment toprovide afair andorderlynetwork competitionenvironment forInternet entrepreneurship.

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5.2Publicity andeducationWe shouldcreatearesource-saving atmosphereinthewholesocietyand attachimportance totheactive cultivationof publicsharing awareness.We canmake fulluseofvarious mediaforcesto expandthepublicityofsharingeconomy.Additionally,we cannot onlylet peopleknow theadvantagesofsharingeconomy fromthe policylevel,but alsolet themtruly learnthe benefitsgainedfrom sharingeconomy througha seriesof specificpractices.In addition,governmentsatalllevelsshould combinetheadvantagesofthesharingeconomytomake moreappropriate andreasonable redistributionof procurementbusiness,and withinthescope ofgovernment procurement,it is necessary toincorporate sharedservices andtechnologiesand otheraspects.

4.6Increasing theawareness ofinnovationWith regardtothedifficultyinmaking longterm profits,themostfundamental solutionis thatsharingeconomy shouldthink ofnew waystoimproveitsownproducts andservice.In theearly stage,thesuccessofthesharingeconomy has mademore andmore companiestofollow andimitate theirpredecessors.These latercompanies canlearn andborrow othersexperience,but theywill eventuallybe eliminatedthrough blindcopying andimitating.Newly-joined enterprisesshould lookfor newdemand pointsand providepersonalized productsand services tomeet theneedsofmodern consumers.For thesharing ofeconomic enterprises,it isnecessary torespond tothe doubleinnovation ofthecountry,enhancing supportandinvestment instart-ups andtalents,and activelyintroduce freshblood toenterprises.

4.7Broadening thesharing fieldand solvingovercapacityAs faras currentdevelopmentisconcerned,there areproblemsof overcapacity inmanyindustries in China,most ofwhich areinfrastructure constructionindustries such as steel,cementand glass.The mainreason forthis phenomenonis thatthere arenot enoughdemanders,andwith theinfluenceofinformation asymmetry,resulting inproblems.The essenceof sharedeconomicdevelopmentis tocreate morevalue andmake themarket moreefficientby allowingsuppliers withoversupply tofind the demandside.The infrastructureofSoutheast Asia,Central Asia,the MiddleEast andparts ofEurope cannotbe promoteddue tothedifficulties oftechnologyandresources.These countrieshavealarge gapin infrastructureconstruction.Under the concept ofsharingeconomy,these regionsbelong tothedemandside ofproduct services,while Chinabelongs tothesupplysideand needsto transferexcess capacityto theseplaces wherethere isdemand.China canprovide acorresponding sharingplatform,establish linkswith countriesand regionsalongthe Belt and Road“andrelateddemand enterprisesthroughthe Belt and Road,z initiative,strengthen cooperationamong relatedenterprises.By thismeans,we cansolve theproblem ofinformationasymmetry,which notonly releasethe pressureofovercapacityin China,promotesChinas economictransformationandupgrading andmeets thenational strategicneeds,but alsoimprovesthe infrastructureshortages ofcountries alongtheBeltandRoad”,bringingwell-beings tolocal peopleand highlightingthe concept ofacommunity ofhuman destiny.ConclusionTo sumup,although thesharingeconomyis currentlyvigorously developing,it stillfaces someoutstandingproblems thatneedtobe solved.To achieverapid developmentinthe”Internet+“era,thegovernmentand allmembersof society needtomakejointeffortstoformulate betterlawsandregulations.Enterprises havetostrengthentheirowninnovationcapabilities,provide moreefficient andhigher qualityservices andproducts.Individuals mustimprovethe levelof integrity,createacredible society,and allparties shouldjointly promotethesustainable development ofthesharingeconomy.References（）Fremstad AF.

2015.Essays onInformation,Income,andthe Sharing Economy.（陈紫瑶），互联网+时代共享经济可持续发展思考合作经济与科技，Chen Ziyao2018[J],

2018.

72.

1.95trillion yuanin

2015.In thenext fiveyears,itwillgrow atan averageannual rateof40%,The sharingeconomy willbeanew growthpointfor Chinaseconomy.Despite itsstrong developmentmomentum,there arealsomany problemsdue topoor lawsandsupervision,backward technologyand publicawareness.Therefore,a seriesof solutionsshouldbetaken towork outthose problemssoas tomake itsdevelopment moresustainable andhealthier.This papermakes adetailedintroduction ofsharingeconomyintermsofitsdevelopmentconditions,present statusandmain limitationswith it,then puttingforward someproposals todifferent partiesof thesociety,favoring thedevelopmentofthesharingeconomy.

1.Literature ReviewInthe UnitedStates,Marcos-Pierson andJoan Spansproposed anew wayof lifeconsumptionwith collaborativeconsumption,which ischaracterized byindividualsachieving directpeer-to-peer transactionsof goodsandservicesthrough third-partymarket platforms.This isalso theprototype oftheconceptofsharingeconomy.Due tothedevelopmentofnetwork technology,the integrationof offlineidle itemsor personalservicesismoreconvenient,and thisenvironmentally friendlyand convenientlifestyle hasgraduallybecome aviable businessmodel.Although theconceptofsharedeconomyhasnt appearedin Chinafor along time,inrecent years,more andmore scholarsinChinahave turnedtheir eyeson thisfield,and thenumberof researchliterature hasincreased yearby year.At present,most ofthe1researchers researchcontent revolvesaround thesharingeconomyoritsrelatedkeywords,such assharingeconomy,Internet,sharing mode,and idle resources etc.Thefocus andhotspot issuesof eachpersons researchare mainlyinthefollowing twoaspects:1Value analysisand positiveimpactofthesharingeconomy.It hasestablished anewconsumption model,promoting productrecycling andresource conservation.The demandside alsohas moresocial opportunitieswhile gettinghigh qualityandlow-price services.2The challengesand dilemmasfacing thesharingeconomy”.Chinas legalandregulatorysystemisnotperfect,the creditsystem needstobeimproved,anditisprone toconflict withthetraditionaleconomy.According tothese problems,corresponding solutionsare proposed.Based onthe resultsof previousstudies,this paperfurther analyzesthe aboveproblems,and exploressome factorsthat mayhinder thedevelopmentofsharedeconomyfrom theperspectiveof profitabilitymethods andthe attitudesofsocialmembers,and proposesmorecomprehensive suggestionsto helpthesharingeconomy achievesustainabledevelopment,including weshould strengthensupervision whileencouraging innovation,and cooperatewiththenational large-scale projects---BeltandRoad”,to seeklong-termdevelopment.

2.Overview ontheSharingEconomy anditsDevelopment inChinaIn recent years,withthematurityofinformation technology,especially themobile Internet,Internet+has revolutionizedall walksof life.The Chinesegovernment hasalso broughtthedevelopmentofthesharingeconomy uptothenational strategiclevel.A seriesofpolicies andregulationstopromote itsdevelopment havebeen successivelyintroduced andimplemented,providing asolid backingforthedevelopmentofsharingeconomy.Itisinthis contextthat sharingeconomy comesinto beingand flourished.Although sharingeconomy has notbeen developingforalongtimeinChina,itisdeveloping rapidlyandcontinuing toexpand inscale.A largenumberofentrepreneurs havepoured intotheInternet sharingeconomy,andthesharingeconomyhas infiltratedintothelives ofordinarypeople.Forthesharingeconomy,thereisno cleardefinition orconnotation,and entrepreneursoreconomists ofsharingeconomyalsohavedifferent opinionsonit.The originatorof thesharing economy,Robin Chase,founder ofZipcar,thinks thatthesharingeconomyisaplatform economythat,to releasethe potentialofsociety,integrates thebest capabilitiesofindividuals andbusinesses,and givesorganizations andindividuals theflexibility toquicklyand creativelyadapttochanges.It mainlyconsists ofthree basicelements:overcapacity idleresources,sharedplatformsand participationby everyone.The essenceofsharingeconomyintheInternet+“era isto weakenownership andstrengthenthe rightto use,that is,information technologyis takenas thebasis andlinkto realizethesharingof usagerights bymeans oftransaction.Under thesharing economymodel,people arenotonlyproducers butalso consumers,who paymore attentionto theusevalue ofproducts.The mainform ofexpression isthe temporarytransfer ofthe userightof articlesbasedonstrangers forthe purposeof gettingacertainreward.This newtypeofInternet sharingeconomicmodelmaximizes andrationally utilizeslimitedresources andreduces wasteof resources..

2.1Development ConditionsInrecentyears,thesharingeconomyhascontinued todevelop ona globalscale.The mainreasonsare asfollows:

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1.1The strongpolicy supportAt the fifthplenary sessionofthe18th CentralCommittee ofthe CommunistParty ofChina,General SecretaryXi Jinpingpointed outthat innovation,coordination,green,openness,andsharingshouldbeestablished asthedevelopmentconceptofthe thirteenthfive-yearplan;Premier LiKeqiang proposedto carryout innovationand entrepreneurshipthroughsharing andcollaboration,and to support thedevelopmentofthesharingeconomy.Anumber ofdocuments havebeen issuedatthenational leveltosupportthedevelopmentofthe sharingeconomy.For example,in August2017,the Ministryof Communicationsandthe Ministryof Housingand Urban-Rural Developmentjointly issuedthe GuidingOpinionson Promotingthe HealthyDevelopment ofSmall andMicro BusLeases,which clearlystatedthatitisnecessaryto encouragethedevelopmentof time-sharing leasing,indicatingthat time-sharing leasingcan alleviatethepressurefrom growingamountofprivate carsandthe occupancyof roadsand parkingresources tocertainextent.

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1.2Efficient capitalThetraditionaleconomicmodel hasto burdenhigher transactioncosts dueto efficiency,labor,andtheseries connectionbetween industryand industry.The lowmarket efficiencyleadsto itscontinuous decline.The sharingeconomyhasalargeadvantage intermsoflowcost,high efficiencyandhighflexibility.More importantly,the transactionobjects inthesharingeconomyare mainlyidleresources.Therefore,the capitalrequirements arerelativelylow,andthecost ofresource managementis lowerthan thatof traditionalproducts,so thatboththesupply anddemand sidescan obtaingreater benefits.

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1.3Information technologydevelopmentWith theexpansion ofmobile networkcoverage,the numberof4G usersis onthe rise,providing auser baseforthedevelopmentofthesharingeconomy.Atthesametime,thecontinuous developmentof third-party paymentplatforms,suchasAlipay andWeChatpayment,hasledto anincrease inthe numberof users.Inaddition,it relieson bigdata,cloud computing,artificial intelligenceandotherindustry

4.0product support,greatlyreducing thecostofthe transactionand thuspromoted thedevelopmentofthe sharingeconomy.

2.2The StatusQuo ofSharingEconomyinChina

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2.1Rapid speedin developmentAccording to relevantresearch data,in2010―theearlystageofthesharingeconomy,themarket forthesharingeconomy wasless than10million RMB,andthenumber ofenterpriseswas nomorethan

20.AccordingtoTencenVs research,Chinassharingeconomyscaled atUS$

164.4billion in

2015.From theChina SharingEconomicDevelopment Report2017,theshareofChinassharingeconomicfinancing in2016wasabout

2.4trillion yuan,a year-on-year increaseof130%.

2.

2.2Wide coverageThedevelopmentofplatform technologyhasgreatlyexpanded thenetwork ofinterpersonalrelationships andexpanded thescope ofsharing.The currentsharingeconomyhasbeen extendedfrom simplefood,clothing andhousing tofinancial andhigh-end productionequipment.Now,thereisa shadowofsharingthe economyin allaspectsofour lives.For example,theshared transportationenterpriseshavecontinued togrow andexpand throughcompetitionand mergersin recentyears,and theirbusiness scopehasbeenexpanding,suchastaxis,designated drivers,buses,car rentals,etc.In financialsector,Lufax andPeer-to-PeerLender“are takingthe leadway.The platformhelps bothlenders andborrowers toestablisha loanrelationship,complete relevanttransaction proceduresandsupervision,and finallyrealize fundsharing.In logistics,thesharingeconomyhasspawned AllCourier”,which ismore focusedon。